The arena of smartphones is invariably a young person’s game – while there’s no reason why you can’t teach an old dog new tricks, it’s this generation’s youth that are benefiting most from this mobile revolution. With that in mind, it should be no surprise to hear that 70% of millenials are using early upgrades to get new devices, which is the headline of a new study by SellCell who surveyed 1,000 millenials (people between the ages of 18-34) in the US. For those of you claiming bias between ecosystems, the survey included pretty much exactly half iOS and half Android users.
Other key findings from the survey include:
- 56% of millenials have owned at least 3 smartphones in the last 5 years.
- 12% of millenials have owned at least 5 smartphones in the last 5 years.
- 47% of millenials claim that wanting an early upgrade is so that they can be an early adopter.
- and 88% of millenials are interested in trading their phone for money.
Those are some pretty heavy statistics, but it really gives an insight as to what young people are thinking these days and you really get the feeling that it is this generation that is driving the smartphone industry the way it is going. I can absolutely relate to all these points, except the one about owning 5 phones in 5 years – all I know is I want to be paid what those kids are getting paid.
What do you think about the statistics in this survey? Let us know your thoughts in the comments below.
Source: SellCell
