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HTC’s Here’s To Creativity Project Kicks Off With A… Gramohorn?

here's to creativityHTC hasn’t had the smoothest of years, pockmarked with disappointing financial results, uninspiring device launches and an ad campaign featuring Robert Downey Jr. which has essentially amounted to hardly any change to the Android market landscape. In the past few weeks, however, the company has been in the news very little, which can only mean they are hard at work trying to turn things around for the Taiwanese manufacturer, but that’s not stopping them for launching unusual, but interesting, marketing campaigns. HTC’s latest endeavor is to collaborate with “the brightest “changemakers” in design, art and technology” as part of their Here’s To Creativity project.

First creation to be featured in the project is the Gramohorn II, designed by Justin Wolter, a recent graduate from the Chelsea College of Art & Design in the UK. Specifically designed to be used with a HTC One, the Gramohorn II uses passive amplification to increase the One’s already beefy BoomSound audio by 50%. Another impressive fact about this design is the fact Wolter created the Gramohorn II using just 3D printing.

It’s a very interesting design, and the fact that you can basically turn your HTC One into a stereo sound system without electricity is a sight to behold. I would like to see the kind of difference the Gramohorn II actually makes to the sound from the HTC One, and if this is the level of creativity that’s going to continue being exhibited in the Here’s To Creativity project, I daresay there will be more than a few more interesting surprises.

What do you think about the Gramohorn II: is it something you would use everyday? Let us know in the comments.

Source: HTC