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  • 26 June, 2012
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Supply shortage of Samsung Galaxy S III may cost them the sale of 2 million Units

When we all heard that Samsung was expecting to drop 10 million Samsung Galaxy S III devices by July, some of our jaws dropped. That is a lot of frigging phones. IT was entirely feasible, but with a shortage on supply and delays faced by carriers here in the U.S., we wondered if it would happen. Analysts are now coming forward stating that the overwhelming request for devices and lack of supply to keep up may have cost Samsung 2 million handsets this quarter. Carolina Milanesi, analyst for Gartner, believes the shortage is not so much due to Samsung’s confidence in their products, they just might have “over-estimated the competition.”

What the heck does that mean? It simply means that the success of the Galaxy S II, coupled with the launch of the Galaxy S III and its competitor the HTC One X, Samsung may not have over-estimated what consumers would be buying. Thinking the HTC One X was going to be a giant for HTC, and the new iPhone 5 would scoop up a large share of buyers.

The One X is definitely a great device, but with the lack of SD support and removable battery, I think many people said “I’ll wait and see what Samsung does.” We couldn’t seem to dig out any sales numbers for the One X, but we are sure it has done well. The lack of reports on how well, or how unwell, is a bit concerning for HTC. One report we found on ITProPortal, stating that April revenue after the One S launch of devices was only up slightly from March and still 20% lower than the previous year.

On the Samsung side of things, analyst have lowered the expected number of shipments to be 8 million by the end of Q2. They did however raise the projected sales for Q3 to 15 million devices.

Source: Reuters via PhandroidÂ