The video is called “Swaddle Master” and if you have raised kids, currently working on it or have a bun in the oven, you will appreciate this ad a heck of a lot. In Saddle Master good old newbie dad is trying to wrap his baby up in those awesome little blankets. Apparently it’s called a swaddle, I always called it a burrito wrap. His trusty Galaxy S4 is sitting next to him on the changing table and he shows you how to use Air Gestures to answer a call, use S-Voice to search YouTube, and how the awesome eye tracking software pauses the video when he looks away and plays when he looks back. It is a really great ad that focuses on the uses of the S4 without the song and dance routine or the pokes at Apple. Check it out.
You have to hand it to Samsung for putting this great little ad together. Don’t forget, Fathers Day is just around the corner.