The Samsung Galaxy Note line of so-called ‘phablet‘ devices has been its own bag of surprises over the last few years; while many were sceptical that the original Galaxy Note would even sell, let alone be iterated upon, we are already onto the 3rd generation of the giant-screened smartphones and the future still looks bright for this sector of the market. The allure of the Galaxy Note family has faded, however, as most other major manufacturers have launched their own phablet device in the hopes of capturing their own part of the market. Naturally then, Samsung is looking for a new way to make their next phablet, expected to be named the Samsung Galaxy Note 4, appear even more attractive to consumers.
In an interview with Reuters, Yoon Han-kil, Samsung’s Senior Vice President of Product Strategy briefly illuminated Samsung’s ambitions for the next Galaxy Note device. As expected, Yoon confirmed that the next Note could be expected to launch in the second half of 2014, but also mentioned that the device would be in a “new form factor”, adding that “Our ultimate goal is to make products that consumers really aspire to have. This is how we are trying to find a breakthrough in the stagnant premium market.” What exactly was meant by ‘new form factor’ is unknown, but this is definitely exciting news for fans of phablets as it means Samsung is really looking at putting their stamp on the market they helped to create.
What do you think about Yoon’s comments? Do you think the Samsung Galaxy Note 4 can be the game-changer that Samsung wants it to be, and what do you think it needs to do this? Let us know what your opinion is in the comments below.
