doubleTwist® Announces MagicPlay™
Today at Mobile World Congress, doubleTwist, the company behind one of the most popular apps on the Android platform, and Qualcomm, a global maker of chips for wireless devices, announced a new partnership to build an open source media streaming platform. As part of the partnership, doubleTwist unveiled MagicPlay, an open source protocol that will allow any Android device to stream media wirelessly to any device with a Qualcomm chip running the AllJoyn protocol.
With MagicPlay and Qualcomm’s AllJoyn:
- Effortlessly connect smartphones and tablets with speakers, TVs, car audio systems and more – anything with a Qualcomm chip with AllJoyn
- Connect devices via Wi-Fi, avoiding the headaches of pairing on Bluetooth
- Device manufacturers can add support for MagicPlay by embedding simply component of open source code
·        App developers can embed MagicPlay into any app to add media streaming capabilities
The two companies will demonstrate the new technology to representatives from the mobile, wireless and consumer electronics industries at this week’s premier global mobile conference. Built upon Qualcomm’s AllJoyn platform, doubleTwist’s MagicPlay will effortlessly connect smartphones and tablets with speakers, TVs, car audio systems and more.
“Over the last year we have been asked by many device makers if we could develop a simple and universal solution for the consumer electronics market that would serve the hundreds of millions of Android and other devices outside the Apple ecosystem,†said Jon Lech Johansen, of doubleTwist. “MagicPlay enables users to amplify their smartphone’s music and enjoy it on any speaker or entertainment system. Our partnership with Qualcomm will enable OEMs to easily integrate this functionality with devices they bring to market.â€
Wireless speakers, wireless headphones, Smart TVs and many other device manufacturers will be able to add support for MagicPlay by simply embedding an open source component. doubleTwist Player for Android will be the first application to integrate MagicPlay this Spring. Subsequently, the MagicPlay source code will be released to third-party developers to embed into their apps starting in the 3rd quarter of 2013. Consumers will be able to stream their music to any MagicPlay connected device from doubleTwist Player or any other MagicPlay-compatible app on their mobile device.
MagicPlay is built on top of Qualcomm’s AllJoyn platform, which provides the core building blocks developers need to address discoverability, connectivity, security and management of dynamic, ad-hoc networks between nearby devices.
