T-Mobile Partners with Jays AB to Bring Big Sound to Customers

Back in March of last year we had the chance to review a set of A-Jays One+ Bluetooth earbuds. They were designed with Android users in mind and come with a companion app to help enhance your audio enjoyment. They sounded great, looked great and had a price tag that was under what they should have been. That is a good thing.  Today Jays has announced a new partnership with T-Mobile to bring their quality Swedished designed earbuds to Magenta customers across the nation.

“We believe that our products gives the value and features that the increasingly demanding headphone consumers are looking for today”, says Rune Torbjörnsen, CEO Jays AB (publ) in a comment. “As we are seeing growth in the carrier segment for headphones, this collaboration marks an important step for Jays in introducing our iWA-concept to the US consumers and T-Mobile provides a perfect launch platform that allows us to do that.”

Initially there will be four JAYS models to choose from landing in 3000 stores across the nation in June. It should be a great launch for Jays and help them gain some more exposure for their great products. Rune mentions a new iWA-concept that will be introduced through T-Mobile. That has me wondering what exactly they will be bringing to the table. Jays has earbuds, headphones and some other audio accessories.  We will have to keep our eyes out for things to come next month.

Jays Press Release