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Promote, Connect and Build Community with Scoreloop Android SDK 2.0 (Substantial Update/Improvements) Available Today Scoreloop, the leading cross platform social gaming ecosystem on mobile, today announces its revamped and extended Android Software Development Kit (SDK) 2.0. Android game developers have immediate access to the updated SDK, which features a fully revamped UI and a new set of cross-promotion tools to directly engage users. Updated Features * News & Cross Promotions: Developers can now speak directly to their users to cross promote games, give updates and provide hints. * Player Challenges & Virtual Currency: Users are able to compete worldwide with player challenges and in-game currencies. * Social Network Integration: Friends can now connect and post to Facebook, Twitter, and MySpace. * Social Market: Featured and new games will reach millions of Android gamers through Scoreloop's Social Market. Android Growth * Hundreds of games are live with Scoreloop on the Android Marketplace * Growing at over 100,000 new users per day * Top Android titles (Jewels, Toss It) have gone cross platform (iOS) with Scoreloop “We've listened closely to developers and focused on distribution and community in this release,” said Marc Gumpinger, Scoreloop CEO. “These significant improvements keep Scoreloop as the most complete social gaming ecosystem in the market and lead the way in establishing Android as a major social gaming platform. Initial feedback coming in from developers is extremely positive and we're looking forward to some great integrations!” About Scoreloop Scoreloop enables mobile social gaming across platforms by providing infrastructure to drive social discovery, increase user activity, monetize and leverage the freemium business model. The company currently amasses 100,000 new players per day providing its services to mobile game developers, publishers, OEMs and carriers. Founded in 2008 and backed by premier VCs, Scoreloop has offices in the US, Europe and Asia.

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